Little, Brown, 778 pp., $24.95
There is a highly predictable sequence in the development of a great industrial enterprise. It begins as the reflection of the imagination, energy, and technical or other competence of some person, and it is strongly identified with a family name. But this does not last. In a generation or two, if it succeeds and expands, it becomes an impersonal bureaucracy of its top management. It is not that the offspring of the founder, reared in wealth and committed to self-gratification, are incompetent, although that is frequently the case. It is that any considerable enterprise, public or private, is an expression of organized intelligence. The large firm doesn't yield in its complexity to the average available business brain or even to the best.
Review, 1724 words
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